William Hill Sportsbooks to be Rebranded to Caesars

Ken Edwards
In New Jersey and across the United States, William Hill online and land-based sportsbooks will rebrand to the Caesars Sportsbook brand following the finalization of the takeover of the formerly British-based sportsbook.

UK High Court Approves Caesars’ William Hill takeover

Ken Edwards
Following the approval of the Caesars acquisition of the British-based sportsbook, William Hill by the U.K. High Court, the deal between the two New Jersey sportsbooks has finally been completed. The final price? A cool $4 billion.

Caesars & Fubo TV do deal for New Jersey Market Access

Ken Edwards
FuboTV, a leading nationwide sports-first live streaming company and primarily known for streaming international soccer games into a captive U.S. marketplace has announced plans to enter into the New Jersey betting scene.

Caesars’ William Hill takeover finally expected by April 1

Ken Edwards
After initially launching their $3.7 billion takeover bid for William Hill six months ago in September 2020, one of New Jersey’s biggest and most respected online casino and sportsbook operators, Caesars is finally expected to close out the deal before the end of March 2021. Caesars and William Hill have set a Scheme Court Hearing date of March 30 as the final regulatory hearing to green light the takeover, ensuring the deal with be completed with full legal certainty.
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