KonekTV becomes “BettorView” to Reinvent PA Sports Betting

Sports bettors in Pennsylvania have plenty to look forward to as the industry and their experience with sports wagering is being reinvented by the rebranding of KonekTV as “BettorView” as they seek to reframe the viewing experience and thereby turning sports betting into an interactive event.

As reported back in August, KonekTV had been added across dozens of sports bars across Philadelphia and many more across the Keystone State, effectively turning them into mini-sportsbooks and providing bar owners with a new and productive revenue stream.

BettorView Live is an interactive video conferencing platform that increases fan engagement via watch parties with content driven by betting odds, sports statistics, interviews etc. BettorView is encouraging sports fans to cheer along and interact with fellow fans while simultaneously being able to access stats, place wagers and even order food for delivery.

BettorView is a tool that facilitates better fan connection, whether that be in a watch party room with friends and work colleagues at your favorite Philly sports bar, at home with family, or at a global watch party with millions of fans hosted by a celebrity or at a VIP-only offseason event.

The resulting watch party experience presents exclusive fan engagement solutions, with BettorView emphasizing the growing demand for betting information and related sports betting content.

Clearly, corporate America believes that the PA-born technology will provide new revenue-raising options for both sportsbook and hospitality industries. Companies as diverse as William Hill, DraftKings, Hooters and Bowlero have all made deals to take up the BettorView content. BettorView is now in more than 1000 venues across the nations and feature heavily in the Keystone State.

As Seth Schorr, University of Pennsylvania graduate and co-founder of BettorView explains;

“For the past few years, BettorView has been powering a transformation in sports engagement through our partnerships. Our mission is rooted in creating innovative and exciting ways for fans to engage with their favorite sports, teams and leagues, no matter where they are watching games. BettorView Live and our rebrand from KonekTV to BettorView reinforce our longstanding commitment to innovating sports engagement, and optimizing how sports betting complements this engagement” said Schorr.

“Our joint venture with Edison Interactive – who are market disruptors in the development of video conference, IoT and DOOH digital solutions, allows us to bring BettorView Live as a winning solution for sports leagues, teams, fans and sportsbook operators” he concluded.

The technology made possible by BettorView Partnership with Edison Interactive

In today’s post-and-during pandemic world of sports, professional leagues are facing a number of challenges such as revenue loss, crowd-free stadiums and other forms of fan disengagement.

“We are excited to partner with BettorView as we are equally committed to solving some of these issues,” explained Jeremy Ostermiller, Chief Executive Officer and Co-founder, Edison Interactive.

“Both companies have a wealth of experience and knowledge in addition to delivering forward-thinking technology solutions in the sports industry. I have no doubt that together, we have created a solution that is instrumental for the future of sports.”

Edison’s Chief Revenue Officer and Co-Founder, Nick Stanitz-Harper added enthusiastically:

“We are providing major sports leagues from all over the world a solution that will positively enhance the customer experience in addition to having easy access to new and essential tools to optimize revenue. BettorView Live meets their demands of today, and the platform will continue to support sports organizations to scale in the future.”

The next step in the growth process for BettorView will be to include direct integration into the apps of its sportsbook partners such as William Hill and DraftKings which will enable the major professional and college sports games to be broadcast live to their sports bettors and DFS users.