Dave & Buster’s houses everything from in-house restaurants to laser tag, virtual reality gaming experiences, motorbike racing machines, giant Connect 4, miniature bowling alleys, and much more.
Customers load up special gaming cards they swipe on machines before playing them. Each machine costs a certain amount of credits, which are paid for using the card.
A player’s performance on the machine will determine how many tickets are added to their total. Tickets can then be exchanged for prizes in a smaller section of the venue.
Whereas prizes are usually pieces of candy, keychains, nerf footballs, and other small items, the ability to win money by betting on arcade games gives patrons the opportunity to win a much more universal prize: cash.
Bets will be handled on the app “D&B Rewards,” available for Apple and Android. Gamification software company Lucra will help Dave and Buster’s launch the app in the next few months, according to CNBC.
“This new partnership gives our loyalty members real-time, unrivaled gaming experiences, and reinforces our commitment to continuing to elevate our customer experience through innovative, cutting-edge technology,“ D&B senior vice president of entertainment and attractions, Simon Murray, said in a Tuesday press release.
CNBC also said that Dave and Buster’s already has more than five million users on its rewards app, which offers them free games and restaurant items, plus other promotions. The company also hosts 30 million unique visitors annually across the U.S. and Canada.
