WWE is known for fighters delivering high-flying hits, bone-crunching kicks, and the most unbelievable behind-the-scenes drama in televised sports. Viewership, however, had been on the decline until a January 23 and 30th-anniversary edition of Monday Night Raw produced the most engagement in the past couple of years.
The company’s new accounting partner will be able to determine if and how the company can seal the outcomes of events like Monday Night Raw and other events on the WWE calendar. EY has worked with the Academy Awards and Emmys, two other television events with major betting markets, to ensure that the winners of different awards are kept under lock and key.
WWE is using the Academy Awards and Emmys to persuade regulators that betting on scripted results is not only practical but already in action. Strip away the blood, sweat, and tears of professional wrestling, and the fight script is just words on paper with match winners, much as award show hosts read the names of winners off of cards.
On the other hand, the results and drama of award shows aren’t the brainchildren of paid writers or directors—although, even WWE’s creative team would have been taken aback by Will Smith slapping Chris Rock on The Oscars stage last year.
Unfortunately for the wrestling company, the Colorado Division of Gaming already has a statute prohibiting betting on events with fixed results such as the Academy Awards. A spokesperson also revealed that it is not imagining a reality in which that changes.
The Michigan Gaming Control Board publishes a catalog that includes what sports events can be bet on every year. Updates to those regulations are announced through operators and the board’s website.