Bet365 is a brand you may not be aware of in the United States; we’re here to teach you more about this 20+ yard UK-based online gambling titan. On this page, we’ll dive deeper into the brand, looking at where it’s legal, where it came from, how it got to where it is today, information about its legal states, and more.
Bet365 States: Where Is Bet365 Sportsbook Legal in the US?

Where Is Bet365 Sportsbook Legal to Operate?
As of March 2023, more than half of the United States has legal online sports betting (full states list). For Bet365 Sportsbook, it’s currently available in four states.
So, in what states is Bet365 Sportsbook legal? It can be played in Colorado, New Jersey, Ohio, and Virginia.
Standing between the individual states and sports betting was the Professional and Amateur Sports Protection Act of 1992. In May 2018, 26 years later, it was repealed, allowing states to start working on legislation to launch sports betting. The first state to do so was New Jersey, launching just months later.
As for Bet365 Sportsbook, it came to New Jersey, partnering with Hard Rock Casino, in August 2019. This was the first state that the British-based online sportsbook launched in.
Where Is Bet365 Casino Legal to Operate?
Unlike sports betting, online gambling is not nearly as widespread, legality-wise.
Online gambling is available in New Jersey, Michigan, West Virginia, Connecticut, Pennsylvania, and Delaware.
As for Bet365 Casino can only be found in New Jersey, launching alongside the online sportsbook in August 2019.
Bet365 is, as mentioned, a well-known British-based iGaming company. It was founded in 2000. In partnership with Hard Rock Casino, it launched its online casino in August 2019 along with the online sportsbook.
In coming to New Jersey, Bet365 Casino works directly with Playtech, a gambling software development company. It started offering online casino games with Bet365 in August 2020.
Bet365 States
At bet365, players can access an online casino and sportsbook depending on the state they reside in.
Below, you’ll find a list of states in which these platforms are available.
State | Sports Betting | Online Casino | Daily Fantasy Sports |
Alabama | × | × | × |
Alaska | × | × | × |
Arizona | × | × | × |
Arkansas | × | × | × |
California | × | × | × |
Colorado | ✓ | × | × |
Connecticut | × | × | × |
Delaware | × | × | × |
Florida | × | × | × |
Georgia | × | × | × |
Hawaii | × | × | × |
Idaho | × | × | × |
Illinois | × | × | × |
Indiana | × | × | × |
Iowa | × | × | × |
Kansas | × | × | × |
Kentucky | × | × | × |
Louisiana | × | × | × |
Maine | × | × | × |
Maryland | × | × | × |
Massachusetts | × | × | × |
Michigan | × | × | × |
Minnesota | × | × | × |
Mississippi | × | × | × |
Missouri | × | × | × |
Montana | × | × | × |
Nebraska | × | × | × |
Nevada | × | × | × |
New Hampshire | × | × | × |
New Jersey | ✓ | ✓ | × |
New Mexico | × | × | × |
New York | × | × | × |
North Carolina | × | × | × |
North Dakota | × | × | × |
Ohio | ✓ | × | × |
Oklahoma | × | × | × |
Oregon | × | × | × |
Pennsylvania | × | × | × |
Rhode Island | × | × | × |
South Carolina | × | × | × |
South Dakota | × | × | × |
Tennessee | × | × | × |
Texas | × | × | × |
Utah | × | × | × |
Vermont | × | × | × |
Virginia | ✓ | × | × |
Washington | × | × | × |
Washington D.C. | × | × | × |
West Virginia | × | × | × |
Wisconsin | × | × | × |
Wyoming | × | × | × |
Bet365 Legal States: Background on the Brand
The more popular online sports betting brands in the United States include DraftKings, FanDuel, BetMGM, and Caesars. While Bet365 doesn’t have that same brand recognition here yet, we cannot overlook its dominance internationally.
Bet365 is a United Kingdom-based online gambling company founded in 2000 by Denise Coates and her brother John. The headquarters are in Stoke-on-Trent, England, and it has offices worldwide, including Manchester, Gibraltar, Malta, Bulgaria, and Australia. There are over 4,000 employees at the company.
It announced its intentions to launch an online sportsbook in the United States after PASPA was repealed in 2018. It finally launched for the first time in August 2019, partnering with Hard Rock Casino. After this, it announced it would launch in Colorado, which it did in 2022. In 2023, the brand launched in Ohio and Virginia in January.
While outside the United States, Bet365 did launch a branch in Ontario, Canada, in April 2022.
Over the years, Bet365 has received awards like “Operator of the Year” in 2010 from the eGaming Review Operator Awards. It also ranked as the No. 1 gaming company from 2010-2012 in the eGaming Review magazine.
Bet365 Sports Betting Legal Timeline Retrospective
- 2023 - Two More States In One Month: On January's first and last day, Bet365 launched in Ohio and Virginia, respectively.
- 2022 - Colorado and Ontario Launches: Bet365 launched in Colorado on September 6, 2022. However, months before this, in April, it launched in Ontario, Canada, after the Alchohol and Gaming Commission of Ontario approved it.
- 2021 - Bet365 Announced Second State: In September, Bet365 announced it would launch in Colorado thanks to a licensing and revenue share deal with Century Casinos.
- 2020 - Bet365 Casino Teams Up with Playtech: Playtech, a gambling software development company, started offering online casino games. This was their first opportunity inside the United States.
- 2019 - Bet365 Lands on Atlantic City Shores: Over a year after the announcement, Bet365 launched in August 2019. This included its online sportsbook and casino.
- 2018 - Bet365 Announces US Expansion Plans: Shortly after PASPA was repealed, Bet365 announced that it would launch in the United States. It mentioned that it would be partnering with Hard Rock Casino, located in Atlantic City, New Jersey.
- May 2018 - PASPA Falls: The Professional and Amateur Sports Protection Act is repealed after a Murphy v. National Collegiate Atheltic Association case decision. It was determined that PASPA conflicted with the Tenth Amendment.
- 2001 - Denise Develops: In March 2001, Denise developed a “sports betting platform and trading team to launch the business online.”
- 2000 - Bet365 is Born: In 2020, Bet365 was founded in a portable building by the sibling duo of Denise and John Coates. To help launch the platform, they borrowed £15 million from the Royal Bank of Scotland against their family’s betting shop estate.
How to Open An Account at Bet365 Sportsbook
The registration process at Bet365 is not only simple to do, but it’s streamlined to just one page—most online sportsbooks have multiple pages to complete.
While it should be easy enough for you to do on your own, we’ve created a step-by-step guide to ensure no issues.
- Go to the Bet365 sportsbook desktop site or download the mobile app. The mobile app is available on the Apple App and Google Play Store.
- Click “Join Now” in the upper right-hand corner of the page. This will open the registration form.
- On the registration form, you’ll need to supply the following information: Name, date of birth, last four digits of your social security number, email, cell phone number, address, create a login, bonus code (if necessary), and agree to terms and conditions.
- Once this is complete, hit “Join Bet365.”
- You’ll then have the option to add “Strong Authentication,” essentially two-factor authentication (more on that soon).
Two-factor authentication required in some states
Two-factor authentication is a security measure online sportsbooks deploy to keep your account safe. At Bet365 Sportsbook, this is known as Strong Authentication.
Here, you’ll enable a feature that calls for a six-digit authentication code sent via text or email. You’ll enter this in addition to your username and password to sign into your account. Even if you initially decide not to enroll in it, you can at any time by visiting your account menu and opting into it.
FAQs: Where Is Bet365 Legal Right Now?
As mentioned, there are four Bet365 Sportsbook states. Below, we’ll answer the question “Where is Bet365 Sportsbook legal” and highlight information about each state.
Is Bet365 legal in New Jersey?
Yes! In their United States debut, Bet365 Sportsbook launched in New Jersey, partnering with Hard Rock Casino in August 2019. This came over a year after it announced it would launch in the US.
Is Bet365 legal in Colorado?
Yes! Thanks to a licensing and revenue-sharing deal, Bet365 Sportsbook launched in Colorado in September 2022, partnering with Century Casinos.
Is Bet365 legal in Ohio?
Yes! Dating back to December 2019, Ohio planned for a January 1, 2023 launch, and Bet365 Sportsbook was ready to launch the same day. It’s partnered with Cleveland Guardians, a Major League Baseball team.
Is Bet365 legal in Virginia?
Yes! On the final day of January 2023, Bet365 Sportsbook expanded its Hard Rock Casino partnership, launching in Virginia.
FAQs About Bet365 Legal States
Where can I download the Bet365 Sportsbook betting apps?
The Bet365 Sportsbook betting apps are available on the Apple App and Google Play Store.
Is Bet365 Sportsbook legit?
While Bet365 Sportsbook isn’t the most well-known online sportsbook in the United States, it’s become a well-known international brand since it launched in 2000 in the United Kingdom.
Where will Bet365 Sportsbook be legal next?
After launching in Ohio and Virginia in January 2023, there aren’t any known plans for Bet365 Sportsbook to expand, but states like Massachusetts and Maine remain possibilities for all online sportsbooks.
What is the Bet365 Sportsbook welcome bonus, and how does it work?
Bet365 Sportsbook offers new players a “bet & get” welcome bonus. As the phrase states, you’ll receive free bets when you wager a specific amount. At Bet365, you’ll get $200 in free bets when you wager just $1.
Has Bet365 Sportsbook won any notable awards?
- “Operator of the Year” in 2010 from the eGaming Review Operator Awards.
- Ranked third in The Sunday Times Profit Track 100 table. This ranks UK-based companies based on profit growth rate.
- Named the No. 1 Internet gaming company by the eGaming Review magazine from 2010-2012.
Is it legal to bet at Bet365 Sportsbook with cryptocurrency?
No, you cannot use cryptocurrency of any kind to wager at Bet365 Sportsbook in the United States.
Do I need to live in a state where Bet365 Sportsbook is legal to wager?
While you don’t need to be a resident of a legal Bet365 Sportsbook state, you must be within the borders of one of its four states when you want to play.
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